Group to represent Kim Parker Home ® in the U.K.
US design brand comes to the UK
LONDON-- Monday, 23 June 2008
Contender Entertainment Group, one of the UK’s fastest-growing
media businesses, has signed a representation agreement with
US-based textile designer Kim Parker. The company will license
her award winning brand Kim Parker Home“ in the UK.
Kim Parker is an internationally acclaimed artist, lifestyle
designer and author whose stunning signature floral prints have
garnered three British design awards and extensive press coverage
on both sides of the Atlantic.
The brand, first launched in the US in 2001, took the artist’s
bold, vibrant flower patterns to a lifestyle range of designer
rugs, dinnerware, giftware, bedding, bath, fabrics, decorative
pillows, stationery and wall art.
Kim Parker’s list of successes is extraordinary: a bestselling
bedding and bath range at Bloomingdales; three British design
awards for her rug “Mums and Asters” for The Rug
Company; three tableware and giftware collections for Spode;
a new art and design book tilted: Kim Parker Home: A Life
in Design, published in 2008 by Harry N. Abrams Books;
wall art collections distributed internationally by Editions
Limited; and her new children’s label Kim Parker Kids“,
which is represented by Scholastic Media.
This may seem to be a departure for Contender, known in the
main as a company with a background in theatrical and home video
distribution, TV production and distribution, and licensing
and merchandising, with an emphasis on the pre-school market.
However, as Contender’s Head of Licensing and Merchandising
Andrew Carley points out, what drives Contender’s business
is identifying attractive licensing opportunities – and
that definitely applies to Kim Parker Home“.
Carley says: “Kim Parker’s designs are works of
art in their own right but she has proved that they can transcend
their origins without diminishing their quality or appeal. Hers
is a design brand that is more than able to take its place alongside
the best in the market. We are delighted to have the opportunity
to license Kim Parker Home“ in the UK.”
Felipe Porto, Licensing Manager at Kim Parker Home“, adds:
“Contender’s years of experience in the licensing
business, along with their enthusiasm for the Kim Parker Home“
range and evident desire to ensure that it is licensed in a
sensitive and appropriate way, makes them the ideal partner
to bring the brand to the UK. We are looking forward to a long
and fruitful partnership with them.”